SD Market Insights

San Diego real estate, without the noise.

Plain-English market updates, pricing context, and neighborhood notes for buyers, sellers, and San Diego-curious locals.

Latest Articles

SD Market Insights

All articles
Average Age of San Diego Home Buyers (& How to Buy Sooner)
SD Market Insights

Average Age of San Diego Home Buyers (& How to Buy Sooner)

San Diego buyers skew older — first-timers near 40, homeowners overall in their early 50s. The gap is a cash gap, not a permission gap, and this is the best buyer's market since 2019.

By William RouttOct 14, 2026 · 6 min.
San Diego Housing Inventory: October 2026
SD Market Insights

San Diego Housing Inventory: October 2026

5,899 homes are on the market — more than last year, and still 19% below a normal October. That combination is why buyers have selection and sellers still have their price.

By William RouttOct 14, 2026 · 7 min.
San Diego Condos vs. Detached Homes: Which Sells Faster? (October 2026)
SD Market Insights

San Diego Condos vs. Detached Homes: Which Sells Faster? (October 2026)

Condos were the only segment in San Diego to speed up this cycle, and the gap to detached homes narrowed from 41 days to 25. After a long run of bad news for attached owners, something changed.

By William RouttOct 14, 2026 · 8 min.
Best Time of Year to Sell a House in San Diego (2026 Guide)
SD Market Insights

Best Time of Year to Sell a House in San Diego (2026 Guide)

Spring brings the most buyers — and the most competing sellers. The typical San Diego home sold in 19 days at exactly its asking price last month. Here's how the calendar actually works.

By William RouttOct 14, 2026 · 8 min.
Mortgage Rates and the San Diego Housing Market (October 2026)
SD Market Insights

Mortgage Rates and the San Diego Housing Market (October 2026)

Rates squeeze buyers and sellers at the same time — which is exactly why San Diego slowed to 123 days while prices held at 100% of asking. Here's the mechanism, and what it means for your move.

By William RouttOct 14, 2026 · 8 min.
San Diego Luxury Home Market: $2M+ Report (October 2026)
SD Market Insights

San Diego Luxury Home Market: $2M+ Report (October 2026)

Luxury inventory is down 12% year over year and Rancho Santa Fe cut its market time by more than two months. But the top of the market and several coastal names went the other way — here's the full picture.

By William RouttOct 14, 2026 · 8 min.
Is It a Buyer's or Seller's Market in San Diego Right Now? (October 2026)
SD Market Insights

Is It a Buyer's or Seller's Market in San Diego Right Now? (October 2026)

The clock says buyers finally have the edge. The closing data says sellers still collected every dollar they asked for. Both are true — here's what it means at your price point.

By William RouttOct 14, 2026 · 6 min.
Should You Pull Your Home Off the Market? San Diego (October 2026)
SD Market Insights

Should You Pull Your Home Off the Market? San Diego (October 2026)

The typical San Diego home sold in 19 days at exactly its asking price last month. Before you withdraw, here's how to tell whether the problem is the market or the price — and what stepping back actually costs.

By William RouttOct 14, 2026 · 9 min.
How Much Negotiating Room Do San Diego Buyers Have? (October 2026)
SD Market Insights

How Much Negotiating Room Do San Diego Buyers Have? (October 2026)

Buyers have more room in San Diego than at any point since 2019 — but it's selective. Here's exactly where the leverage lives, by band and by city, and the concession worth more than a price cut.

By William RouttOct 14, 2026 · 9 min.
Why Homes Sit on the Market in San Diego (October 2026)
SD Market Insights

Why Homes Sit on the Market in San Diego (October 2026)

The typical San Diego home sold in 19 days at exactly its asking price. The countywide figure says 123 days. Both are true — and the gap between them is entirely within a seller's control.

By William RouttOct 14, 2026 · 9 min.
San Diego Home Prices by City: What Homes Actually Sold For (August 2026)
SD Market Insights

San Diego Home Prices by City: What Homes Actually Sold For (August 2026)

The median San Diego home sold for $950,000 in August — and for exactly 100.0% of its asking price. Here's what homes actually sold for in more than 60 communities, and the roughly 30 where sellers got full price or better.

By William RouttOct 14, 2026 · 6 min.
Is the San Diego Housing Market Going to Crash? (October 2026)
SD Market Insights

Is the San Diego Housing Market Going to Crash? (October 2026)

A crash needs forced sellers — and 99.4% of San Diego sellers closed with equity last month, while homes still sold at exactly their asking price. Here's the data, the 2008 comparison, and the one number we're watching.

By William RouttOct 14, 2026 · 9 min.

Showing 12 of 19 articles

Next step

Thinking about a move? Let's talk.

Buying, selling, or just curious what your place is worth — no pressure, no pitch. We usually reply the same day.